Some of the Reasons Why Prudential is the Right Choice
1. Online Seller Advantage (OSA). OSA is the most comprehensive communication tool available for your sellers. It allows sellers to see the number of Internet searches and detailed property views from Yahoo.com, Prudential.com, Trulia.com, and eventually StarckRealtors.com – as well as many others. Also, new listings and pendings are automatically reported – it's like handing your sellers a revised CMA every day with no work on your part.
2. Online Buyer Advantage (OBA). An exclusive tool that will help deliver online buyer leads to you. Additionally, custom activity reports reveal the date and time each property is viewed, the searches your buyers save, and requests for online showings from buyers entering the system via Yahoo.com, Prudential.com, Trulia.com, Google, FrontDoor.com, Zillow.com and many more.
3. Prudential.com and PREA Center. Prudential.com is a step ahead of the competition. While other brands are just now starting to incorporate IDX data in their national websites, the entire MLS inventory in our markets will be displayed on Prudential.com. There are actually more total properties displayed on Prudential.com than on Realtor.com.
PREA Center is Prudential's national Intranet site, and it hosts a wealth of marketing and educational resources.
4. Secure More Listings with Data Doorway.
This software will help demonstrate our Company's success in each MLS, down to each ZIP code. You can use this data to show how we compare to the competition, both as a Company and individually.
5. Superb Web Marketing. Prudential's easy to use eCard program offers over 200 eCards and is a great way to communicate with your customers. There is no limit to the number of eCards that you send from PREA Center . all at no cost to you.
6. Relocation and Referral Opportunities.
Prudential's award winning relocation division represents some of the most influential corporate clients in the country.
Most importantly, for the first time in our history we will be the primary broker in the suburban Chicago and Rockford market, where previously we have been in a secondary position. As a result we will now win more listing opportunities and receive more buyers.
7. Highest Average Sale Price. There's an old adage in real estate: �gControl the high end of the market, and you control the market.�h Based on transaction data from the 2008 REAL Trends 500, Prudential franchisees' average sale price is at least $90,000 higher than the average sale price of any other brand.
8. The Prudential Brand and Financial Strength. 68,000 sales professionals strong, with 98% brand recognition . the strength of the Rock is enormous. No other real estate brand has such strong financial backing.
9. Dedicated to Your Success. Prudential owns and promotes just one real estate franchise. It doesn't have competing loyalties to other real estate brands.
10. Core Values. Prudential Real Estate and Starck may say it differently, but the Core Values of both companies are strikingly similar. These common values are yet another reason why Prudential is such a good fit.
| 